{"id":20725,"date":"2019-05-10T09:26:19","date_gmt":"2019-05-10T09:26:19","guid":{"rendered":"https:\/\/are-agency.be\/code-qr\/"},"modified":"2026-11-03T13:27:54","modified_gmt":"2026-11-03T13:27:54","slug":"code-qr","status":"publish","type":"post","link":"https:\/\/are-agency.be\/fr\/code-qr\/","title":{"rendered":"Code QR"},"content":{"rendered":"<h2>Un code QR, il suffit de le scanner, n&#8217;est-ce pas ?<\/h2>\n<p>Les codes QR font d\u00e9sormais partie int\u00e9grante de notre culture, pour ainsi dire. Tout le monde les conna\u00eet, mais les avez-vous d\u00e9j\u00e0 utilis\u00e9s concr\u00e8tement ? Avez-vous d\u00e9j\u00e0 r\u00e9fl\u00e9chi \u00e0 leurs possibilit\u00e9s ? Les codes QR pourraient peut-\u00eatre ouvrir de nouvelles perspectives \u00e0 votre entreprise. Approfondissons imm\u00e9diatement le sujet. Commen\u00e7ons par un petit exemple :<\/p>\n<h2><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8062 size-medium\" src=\"https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-300x300.png 300w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-1024x1024.png 1024w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-150x150.png 150w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-768x768.png 768w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-140x140.png 140w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-100x100.png 100w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-500x500.png 500w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-350x350.png 350w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-1000x1000.png 1000w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency-800x800.png 800w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/QR-code-Are-Agency.png 1147w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/h2>\n<h2>Cliquez sur le code QR<\/h2>\n<p>Un code QR (Quick Response Code) est un code-barres scannable qui redirige directement l&#8217;utilisateur vers une page Web ou lui permet d&#8217;effectuer une action sp\u00e9cifique.<\/p>\n<p>En r\u00e9sum\u00e9 : les codes QR constituent un outil permettant aux professionnels du marketing de r\u00e9duire le foss\u00e9 entre le monde physique et le monde num\u00e9rique.<\/p>\n<p>Ce logiciel de lecture fonctionne plus ou moins de la m\u00eame mani\u00e8re qu&#8217;un logiciel de lecture de codes-barres, mais la grande diff\u00e9rence r\u00e9side dans le fait que les codes QR peuvent contenir beaucoup plus de donn\u00e9es. Les codes-barres traduisent une s\u00e9rie de lettres, de chiffres et de symboles, mais un code QR peut contenir jusqu\u2019\u00e0 406 octets de donn\u00e9es. Cela peut sembler peu, mais c\u2019est suffisant pour ouvrir un site web ou une vid\u00e9o sur votre smartphone.<\/p>\n<p>Voici quelques exemples d&#8217;utilisations possibles d&#8217;un code QR :<\/p>\n<ul>\n<li>Coordonn\u00e9es : comme une carte de visite virtuelle qui s&#8217;enregistre automatiquement dans votre smartphone.<\/li>\n<li>Appeler : scannez le code et passez votre appel.<\/li>\n<li>Localisation : lorsque vous scannez le code QR, celui-ci transmet votre position \u00e0 l&#8217;organisme ou \u00e0 l&#8217;application concern\u00e9(e).<\/li>\n<li>Ajouter des \u00e9v\u00e9nements : scannez le code pour ajouter automatiquement toutes les informations relatives \u00e0 un \u00e9v\u00e9nement \u00e0 votre agenda.<\/li>\n<li>R\u00e9seau Wi-Fi : lorsque vous scannez le code, vous acc\u00e9dez automatiquement \u00e0 un r\u00e9seau. Le code identifie le r\u00e9seau appropri\u00e9 et saisit imm\u00e9diatement le mot de passe correspondant.<\/li>\n<li>Sites web : lors de la lecture, l\u2019utilisateur est imm\u00e9diatement redirig\u00e9 vers le site web appropri\u00e9.<\/li>\n<li>\u2026<\/li>\n<\/ul>\n<p>En Asie, l&#8217;application chinoise de r\u00e9seaux sociaux Weibo est largement utilis\u00e9e pour effectuer des achats personnels en scannant des codes QR. Les profils des utilisateurs sont reli\u00e9s \u00e0 un portefeuille num\u00e9rique. Le fait de scanner le code de leur repas d\u00e9duit automatiquement le prix de leur compte. L&#8217;Occident n&#8217;a pas encore tout \u00e0 fait adopt\u00e9 ce syst\u00e8me, notamment parce que de nombreuses personnes ne se sentent pas \u00e0 l&#8217;aise \u00e0 l&#8217;id\u00e9e de relier leur compte bancaire \u00e0 leurs r\u00e9seaux sociaux.<\/p>\n<p>Amazon tente toutefois de changer la donne avec Amazon Go. Pour en savoir plus, cliquez ici.<\/p>\n<h2>Comment scanner correctement un code QR ?<\/h2>\n<h2>De nos<\/h2>\n<p> jours, c&#8217;est assez simple. Il suffit souvent de prendre une photo d&#8217;un code QR pour que votre appareil photo le reconnaisse. Ce n&#8217;est pas encore le cas avec votre smartphone ? Pas de souci, vous trouverez de nombreuses applications capables de lire les codes QR !<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8066 size-large\" src=\"https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/Foto-QR-code-498x1024.jpg\" alt=\"\" width=\"498\" height=\"1024\" srcset=\"https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/Foto-QR-code-498x1024.jpg 498w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/Foto-QR-code-146x300.jpg 146w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/Foto-QR-code-768x1579.jpg 768w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/Foto-QR-code-747x1536.jpg 747w, https:\/\/are-agency.be\/wp-content\/uploads\/2019\/05\/Foto-QR-code.jpg 996w\" sizes=\"auto, (max-width: 498px) 100vw, 498px\" \/><br \/>\n<em>Mon appareil photo d\u00e9tecte un code QR dans l&#8217;image (Samsung Galaxy &#8211; via Bixby Vision)<br \/>\n<\/em><\/p>\n<h2>Cr\u00e9er soi-m\u00eame un code QR<\/h2>\n<h2>Cr\u00e9er<\/h2>\n<p> un <\/p>\n<h2>code QR<\/h2>\n<p> est aussi simple que d&#8217;en scanner un. Il existe plusieurs sites web qui vous aident \u00e0 le faire gratuitement. Vous pouvez personnaliser les codes QR selon vos pr\u00e9f\u00e9rences (couleur, forme, image, etc.). Le code QR pr\u00e9sent\u00e9 dans cet article de blog a \u00e9t\u00e9 cr\u00e9\u00e9 \u00e0 l&#8217;aide de <a href=\"https:\/\/www.qrcode-monkey.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">QRCode Monkey<\/a>.<\/p>\n<p>Vous souhaitez obtenir plus d&#8217;informations ou de l&#8217;aide ? Dans ce cas, scannez le code QR figurant dans cet article de blog !<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un code QR, il suffit de le scanner, n&#8217;est-ce pas ? Les codes QR font d\u00e9sormais partie int\u00e9grante de notre culture, pour ainsi dire. Tout le monde les conna\u00eet, mais&#8230;<\/p>\n","protected":false},"author":1,"featured_media":20728,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-20725","post","type-post","status-publish","format-standard","has-post-thumbnail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Code QR : usages et possibilit\u00e9s - Are Agency<\/title>\n<meta name=\"description\" content=\"Tout le monde conna\u00eet les codes QR, mais les utilisez-vous concr\u00e8tement ? 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