{"id":17839,"date":"2024-02-27T15:51:48","date_gmt":"2024-02-27T14:51:48","guid":{"rendered":"https:\/\/are-agency.be\/customer-value-journey-promoting\/"},"modified":"2024-06-28T12:33:30","modified_gmt":"2024-06-28T10:33:30","slug":"customer-value-journey-promoting","status":"publish","type":"page","link":"https:\/\/are-agency.be\/en\/customer-value-journey\/customer-value-journey-promoting\/","title":{"rendered":"Customer value journey &#8211; Promoting"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;90px&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_color=&#8221;#ffffff&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;1%&#8221; constrain_group_1=&#8221;yes&#8221; bottom_padding=&#8221;1%&#8221; top_padding_tablet=&#8221;20%&#8221; constrain_group_3=&#8221;yes&#8221; bottom_padding_tablet=&#8221;20%&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;padding-7-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;top-bottom&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; zindex=&#8221;100&#8243; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;]<div class=\"iwithtext\"><div class=\"iwt-icon\"> <i class=\"icon-default-style fa fa-bullhorn accent-color\"><\/i> <\/div><div class=\"iwt-text\"> \n<h2><span style=\"color: #1a3142;\">PHASE 8 : PROMOTE<\/span><\/h2>\n <\/div><div class=\"clear\"><\/div><\/div>[divider line_type=&#8221;No Line&#8221; custom_height=&#8221;25&#8243;][vc_column_text max_width=&#8221;500&#8243;]\n<p class=\"p1\">At the previous stage we talked about &#8220;passive&#8221; promotion, promoters are simply fans who &#8220;actively&#8221; promote your business. Promoters are really going to actively recommend your company and are therefore very valuable. Some clients will automatically do this because they really think your business is super. It can also be interesting to give your customers an incentive, for example (win a coupon if you share this post). Addressing potential customers through promoters has a greater chance of success because they get to know your company through a trusted source (friend or family member).<\/p>\n[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][vc_column_text max_width=&#8221;500&#8243;]\n<h5 class=\"p1\">Example<\/h5>\n[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;40&#8243;][vc_column_text max_width=&#8221;500&#8243;]\n<p class=\"p1\">One of your best customers promotes your business on her social media, in return she gets 15% commission when people purchase through her.<\/p>\n[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;padding-7-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;top-bottom&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;16027&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;25&#8243;][vc_column_text css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1709045609291{margin-bottom: 10px !important;}&#8221; text_direction=&#8221;default&#8221;]\n<h5><span style=\"color: #DE2831;\">HOW DO WE APPROACH THIS<\/span><\/h5>\n[\/vc_column_text]<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-check\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"extra-color-1\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul class=\"list m-0 mb-8 p-0 flex flex-wrap mw-32\">\n<li class=\"body-3 slate flex ai-flex-start w-50 pr-4 mb-2 ai-center\">Reviews &amp; feedback<i class=\"icon icon-xs fill-mint-100 mr-2 w-1\" aria-hidden=\"true\"><\/i><\/li>\n<li class=\"body-3 slate flex ai-flex-start w-50 pr-4 mb-2 ai-center\"><i class=\"icon icon-xs fill-mint-100 mr-2 w-1\" aria-hidden=\"true\"><\/i>Social media campaigns<\/li>\n<li>Emails &amp; newsletters<i class=\"icon icon-xs fill-mint-100 mr-2 w-1\" aria-hidden=\"true\"><\/i><\/li>\n<\/ul>\n <\/div>[\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;90px&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_color=&#8221;#ffffff&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;1%&#8221; constrain_group_1=&#8221;yes&#8221; bottom_padding=&#8221;1%&#8221; top_padding_tablet=&#8221;20%&#8221; constrain_group_3=&#8221;yes&#8221; 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